In the Ternopil region visited the General Director of SE "Ukrainian state centre of radio frequencies"

the building of the Ternopil branch of Concern of radio broadcasting and television hosted a working meeting of representatives of the Department of infrastructure, transport and conservation of the state administration, the Ternopil branch of the Concern radio broadcasting and television, the National Council of Ukraine on television and radio broadcasting in the Ternopil region, the Western branch of the State enterprise the Ukrainian state centre of radio frequencies, Ternopil branch of the National television company of Ukraine "in Ternopil regional Directorate with the Director General of the State enterprise "Ukrainian state centre of radio frequencies" Vladimir Cortona. On were discussed problematic issues and prospects for further development of digital terrestrial television and radio broadcasting on the territory of Ternopil region. Great attention was paid to ensure digital coverage of the southern part of the region. It was also noted that it is necessary to build in borschiv the tower height of 75 meters and use the television tower in the town of Monastyryska. Burdensome in the financial plan the transition to digital broadcasting and for television. This will provoke in the short and medium term, significant changes in the domestic media market, will increase competition between broadcasters that are reflected in turn in the best quality of content that is filling the air. Attention is drawn to the fact that next year this problem will worsen in the transition from analog television and radio broadcasting to digital, and that this problem is nationwide. One of the reasons for complaints from area residents – it is time for explanatory work with citizens on the subject of change of frequency and technical capabilities of the reception signal and transition to digital broadcasting. During the meeting, mutual understanding was reached between all parties and proposed, together with representatives meeting to develop a series of measures aimed at organization of digital broadcasting in the region and the creation of appropriate infrastructure for its operation in Zalishchyky, Borshchiv and Chortkiv districts. Also, to conduct explanatory work among the population through mass media about the quality of services radio broadcasting in the region. Digital broadcasting has a number of advantages compared to analog. In particular: - the picture quality and sound (including in remote areas); - megatorrent (in one frequency channel will be possible to transmit up to 10 programs of standard definition television); - additional number of interactive services depending on the needs of the market and capabilities of the operators themselves (movies, deepest the like); - significant energy savings; - the possibility of adjusting the program policy of TV channels, the measurement of audience share. These features will directly affect the advertising market. Along with the transition to digital broadcasting will increase not only the quality but also the number of programs of television, audio and multimedia broadcasting. These benefits will be felt both in large cities and in rural areas, which, given the importance of overcoming the fragmentation of the national information space is extremely important. This was reported in the Ternopil regional state administration

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Source: http://uzinform.com.ua/

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