In Chernivtsi organize the market of outdoor advertising
Outdoor advertising in Chernivtsi will be hosted in three zones. Also the city authorities will deal with the glut of advertising on the streets. This at a press conference at city Hall reported by the chief architect Natalia Khilko and Director MKP "Is" Taras Ungureanu. "The current situation on regulation of advertising, adopted in 2012, is not quite perfect – says Natalia Khilko. – In the historic part of Chernivtsi advertising signs require a more detailed study, so the city must be area. The first area with increased requirements, a second area with poor requirements, it can also affect the size of the signs, and paying. And the third area, where less people and requirements is correspondingly less. To reduce aggression in an urban environment and streamlining of placing of advertising media, to update them and to increase security a moratorium on installation of new advertizing designs." As in Chernivtsi 524 bill-boards, but in the winery they are only 319. Number Burgundy decreased by 14 units. This is attributed to the end of their lifetime, the aging of the structure, change of ownership, or denial of service. The city lights fell 20, banners and signs – 6, and the projecting small ads increased by 29. For 10 months of the current year to the budget of the city for the placement of advertisements received 3 487 000. Taras Ungureanu said that on November 18 begins the week of raids. Workers Inc "Is" to check the small ads, which allowed near shops, firms and businesses only during working hours of the institutions. Those that will remain on the streets at other times, will be dismantled and deposited with SCE “Advertising”. "We want to avoid chaos in advertising – said Taras Ungureanu. – It is also important that the entrepreneurs were more responsible and did the contracts that they have with the authorities." This was reported in the Chernivtsi city CouncilÏåðåâåäåíî ñåðâèñîì "ßíäåêñ.Ïåðåâîä÷èê": translate.yandex.ru.
Source: http://uzinform.com.ua/
