Discussion the development of the Strategy of tourism development in Chernihiv continues
9 December at Chernihiv city Council held a regular meeting of the working group on development of strategy of development of tourism in the city of Chernigov, with the participation of Deputy mayor Olga Honch. Working group on development of strategy of development of the tourism industry in the city of Chernihiv for the years 2017-2021, created with the aim of consolidation (coordination) of efforts of Executive authorities, local governments, business leaders, the public, academics, representatives of the tourism industry to develop the strategy of tourism development. As previously reported, in Chernihiv held two strategic session for the development of the city. Last held on 11 November in the Cultural and business center "World". In the framework of this event the members of the working group formed a strategic goal based on the results of the study, which will be included in the strategy for tourism development and promotion of the city of Chernihiv for the years 2017-2021. This time, the working group identified the vision and mission of tourism development. Among the options, the mission was requested to create and position a tourist product for different target audiences and to actively implement programs that will promote the city. According to researchers, the image is that Chernigov is a comfortable tourist town, which combines ancient legends, the majestic history and modernity. All the proposed options were discussed and supplemented. The second part of the meeting was to determine a working group of key opportunities, threats, strengths and weaknesses of tourism development. In particular, among the features the participants of the meeting highlighted the increase in the number of tourism products and promotion of little-known pages of history of the city, as well as promoting tourism development without serious financial losses by attracting business. Among the weaknesses of tourism development and transport isolation, lack of information about opportunities in the city identify target audiences and motivation to the visit of tourists. All of the proposed suggestions will be taken into account when writing the Strategy of tourism development in the city of Chernihiv for the years 2017-2021. See also: Chernigov can join the development Strategy of tourism in his hometown The press service of the Chernihiv city CouncilÏåðåâåäåíî ñåðâèñîì "ßíäåêñ.Ïåðåâîä÷èê": translate.yandex.ru.
Source: http://uzinform.com.ua/
